Travis Rice on Union?
from TJ Schneider instagram. I’ve heard he’s gonna ride for NOW binding but apparently not. Too bad he doesn’t sign with Flux Mizu haha.
Didn’t ya read the last line?????
And the only reason he doesn’t ride FLUX, is cause the man has to have some sort of handicap, so the opposition have a fair chance!!!!! 
“the future is now”. Union binding on the right, Now on the left :D
Interesting.
Page 162 of Snowboarder Magazine’s February 2012 issue is their “Up for Grabs” page - where readers can enter to win a pro’s full setup. This issue it’s Travis Rice’s gear on offer:
Board - Lib Tech
Boots - DC
Bindings - NOW bindings
Perhaps Travis was just helping out a friend to create some hype, prior to signing with Union - or perhaps Travis intended to go with NOW, until Union found out he was a (relatively) free agent, and made him an offer too hard to refuse?
See Mizu… even T-Rice goes Union over Flux.
He’ll change his mind when all the screws fall out on an Alaskan Giant!!!!!