VANS BOWL-A-RAMA 2011 - Bondi Beach - Feb 19
BOWL-A-RAMA and VANS announce major naming rights partnership to bring you VANS BOWL-A-RAMA 2011 – the biggest yet!
BOWL-A-RAMA, the biggest concrete event in the Southern Hemisphere, unveils the new naming rights partnership with the original action sports footwear company VANS, taking the event to new levels as well as supporting and heightening the growth of skateboarding as a trend amongst Australians.
BOWL-A-RAMA Founder and event Director Chad Ford comments “Solidifying this partnership with VANS is a significant step in taking this event to new heights. The support from such a major player in the industry has aided us in growing an exciting new range of side events and festivities as well as implementing improvements to the event as a whole. VANS BOWL-A-RAMA will continue to grow alongside the rising shift in skate culture amongst Australians.”
According to figures released by the ABS there has been a cumulative increase in participation amongst both males and females by over 50% over the last three years, illustrating the fact that skateboarding has continued to grow as a major trend amongst Australians.
“Vans has been a sponsor of BOWL-A-RAMA since it started in 2004, and we are really excited to have the opportunity to be a part of a Bondi tradition, and help to elevate skateboarding and the global recognition for Vans BOWL-A-RAMA.” Comments Jenn Kong, Vans Senior Marketing Manager Asia Pacific.
“We are really excited about this new partnership and it is testament of our commitment to growing skateboarding in Australia. Our involvement has grown consistently every year as has the event itself and we are dedicated to taking it to a new level.” Said Vans Marketing Manager Deena Slomovic.
For the first time ever the event will be broadcast live online and via television, enabling both Australian and International fans to experience the excitement and atmosphere regardless of their physical location. The broadcast will also include a range of live interviews with infamous skaters like; Bucky Lasek, Steve Caballero and last years teenage runaway triumph Pedro Barros.
In addition to this, 2011 spectators will be able to witness the action live on a jumbo screen located on site adding a new dimension to the overall experience. “The jumbo screen is one of many major site improvements implemented this year.” Comments Ford.
VANS BOWL-A-RAMA 2011 promises to be bigger and better than ever and will again bring with it the biggest line up of international skate talent yet seen, as well as a week of festivities celebrating the culture of skate. February 16th marks the kick off of this year’s events launching with WCS hosting the Official Rider Sign In Party at the Beach Road Hotel, in lead up to the Saturday 19th of which all skaters come together to battle it out in the Bondi Bowl for the 2011 title.
Official schedule of festivities and riders announcement to be released December 1st 2010.
Photo: Dean Tirkot
VANS BOWL-A-RAMA is a World Cup Skateboarding (WCS) sanctioned event held on Sydney’s iconic Bondi Beach. Held annually this free public event attracts rotating crowds of 5000+ in one day.
In it’s 7th year, the event has added a significant roster of activities to its bill and will continue to grow. The new VANS BOWL-A-RAMA website is now live, and includes a regularly updated news page as well as a portal to the facebook page, which complements a strategic social media campaign implemented in order to amplify the overall experience. Other major sponsors of the event include Oakley, Mountain Dew, the Beach Road Hotel.
http://www.bowlarama.com.au | http://www.facebook.com/officialBOWLARAMA | http://www.facebook.com/bondiskatepark
2010 BONDI BOWL-A-RAMA VIDEO
Sick one, can’t wait. Hopefully the crowd’s big enough to boot out the bogans who’ve been waxing it.
VANS BOWL-A-RAMA BONDI – PRIZE PURSE AND RIDER GUIDLEINES
Increases in prize purse and better entry guidelines announced. The prize purse for 2011 shall grow to A$60,000. This year the Vans BOWL-A-RAMA™ prize purse shall be paid in Australian dollars. The Australian dollar has been chosen due to its strength and stability in the current GFC.
Entering into the 7th year at Bondi the prize purse has grown again to better reward all the amazing riders who travel from all points of the world to participate in what has consistently been the greatest cross generational gathering of international skaters at any one time in the history of Australian skateboarding.
This year BOWL-A-RAMA™ is establishing a fairer system of remuneration for all of the competitors. For the first time the prize pool will pay larger amounts further down the placings to ensure riders who place at a certain level will at least cover their travel costs. Having a fairer distribution of the purse like this means more riders from overseas will now be able to attend.
“This is a goal we set ourselves a while ago and to finally be at the point of putting it into practice is amazing. We feel a fairer spread of the prize money for all the competitors while raising the overall purse is another huge positive for the skate community from BOWL-A-RAMA™ and I am personally stoked to be a part of it.” – Chad Ford, Director Frontside Events (Producer of BOWL-A-RAMA™)
PRIZE PURSE BREAKDOWN
Pro Masters
1 $15,000 1 $5000
2 $7500 2 $2500
3 $4000 3 $1400
4 $2500 4 $1300
5 $2000 5 $1200
6 $1600 6 $1100
7 $1500 7 $1100
8 $1400 8 $1100
9 $1300 9 $1000
10 $1200 10 $1000
11 $1100
12 $1100
13 $1100
14 $1000
15 $1000
TOTAL: A$60,000
COMPETITOR ENTRY GUIDELINES
VANS BOWL-A-RAMA™ Bondi is a WCS sanctioned competition and is a points accruing event on the WORLD BOWL tour.
There are a limited number of rider positions available in the competition; PRO – 40, MASTERS – 24. These positions are filled in order of rank. If a rider has previous WCS points from other prior events then they shall be allowed entry first and the riders with higher ranking will receive first spots. If there are any remaining rider spots these shall be filled via wildcard entry.
Wildcard entry for Bondi is done through placings at this years’ BOWL-A-RAMA™ Wellington. This year Wellington will be used to rank all wildcard entries for Bondi. If a rider is seeking a spot in Bondi and does not have previous WCS points then they will need to enter Wellington to earn their spot for Bondi. 5 spots in each division shall be held for wildcards and the highest placed riders in Wellington without WCS points will be ranked in order for these spots. As Wellington is the first stop of the year for the Bowl Series and it is the only event where open pro entry is available so as to accrue WCS points for entry to other WCS Bowl Series events that require points.
PRO entry guidelines; All competitors must be at least 16 years of age. If a competitor is younger than 16 then their sponsor must turn them pro to be eligible to enter. Judging of the competition is done so under the WCS Pro Bowl scoring system; tricks, lines, style, flow, fair competitiveness are all parts of the judging criteria.
MASTERS entry guidelines; All competitors must be at least 40 years of age and have a history of being paid to ride their skateboard professionally to be eligible to enter. Judging of the competition is done so under the WCS Pro Bowl scoring system; tricks, lines, style, flow, fair competitiveness and having fun are all parts of the judging criteria. It is important to note that if a rider is still competing past the age of 40 they are doing so because it is fun, if they are not having fun then it will reflect in their scores.
There is limited free accommodation available in Bondi for riders. The accommodation is provided inline with the ranking system for rider entry. All accommodation is handled by WCS during rider entry period.
Good stuff Jeremy, I never thought I’d see an “over 40” requirement, but I love it.
Photos from last years event.
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RIDERS ANNOUNCED
For the seventh year running, the infamous shores of Bondi Beach will play host to VANS BOWL-A-RAMA™, not only the biggest concrete event in the Southern Hemisphere, but now the biggest week of festivities to hit Bondi!
The 2011 event will be bringing with it the most legendary skateboarders of our time including: Steve Caballero, Pedro Barros, Bucky Lasek, Omar Hassan, Bob Burnquist, Rune Glifberg, Sam Beckett, Pat Ngoho, Otavio Neto, Jackson Pilz, Juergen Horwarth, Renton Miller, Jeff ‘Skunk’ Williams, Tony Trujillo (rumored), Curren Caples and Australian golden boy Corbin Harris.
News of the new five year deal with the World Cup Skateboarding and the inflated prize purse figures ensures that VANS BOWL-A-RAMA™ 2011 is set to be bigger than previous years. This year there is $60, 000 in the prize purse up for grabs!
“BOWL-A-RAMA™ has never been bigger.” Comments Chad Ford, Director of BOWL-A-RAMA™. “The event has been steadily growing each year, which is a catalyst of the amount of industry support we are receiving. The week of umbrella events leading up to the comp on Saturday really gives all fans and families a chance to get involved in a really inviting culture.” He adds.
According to figures released by the ABS there has been a cumulative increase in participation amongst both males and females by over 50% over the last three years, illustrating the fact that skateboarding has continued to grow as a major trend amongst Australians.
In other exciting news for the first time ever, the event will be broadcast live online and via television, enabling both Australian and International fans to experience the excitement and atmosphere regardless of their physical location. The broadcast will also include a range of live interviews with infamous skaters like; Bucky Lasek, Steve Caballero and last year’s teenage runaway triumph Pedro Barros.
In addition to this, 2011 spectators will be able to witness the action live on a jumbo screen located on site adding a new dimension to the overall experience. “The jumbo screen is one of many major site improvements implemented this year.” Comments Ford. VANS BOWL-A-RAMA™ 2011 promises to be bigger and better than ever and will again bring with it the biggest line up of international skate talent yet seen, as well as a week of festivities celebrating the culture of skate. February 16th marks the kick off of this year’s events launching with WCS hosting the Official Rider Sign In Party at the Beach Road Hotel, in lead up to the Saturday 19th of which all skaters come together to battle it out in the Bondi Bowl for the 2011 title.
Who’s going to be in Bondi for BOWL-A-RAMA?
We have a few newly printed skate t-shirts to give away. The only catch? You have to wear it at Bondi BOWL-A-RAMA.
I think I’m gonna try head up there. Depends on the weather/surf on the day though! 
Yeah I will be rockin one of those designer shirts… Im hoping the weather does not break 40 though.
Rider me and freddy will be there but I’ve misplaced my boardworld shirt!!!
Can you pick up at STM in Bondi Junction? I’ll send you a couple of t-shirts there. These ones are new, white skate tees. 
I reckon I could! A couple of big ones (so can snowboard in em later like a tall tee?) does anyone know what time it kicks off? Wanna get there early for good spot!
There will be a large and extra large at STM with your name on it. Speak to one of the boys upstairs. Please wear it if you go down to BOWL-A-RAMA. 