After months of uncertainty, it's sadly official – Fallen Footwear is no more. Jamie Thomas took to Instagram this morning to confirm that the once great brand was to be discontinued following the current season, leaving behind over a decade of quality videos, team riders and products.
From Jamie:
"It is with a thankful and humble heart that I announce that Spring 2016 will be Fallen Footwear's last season.
"I would like to thank the past and present Fallen team, employees, distributors, and retailers. I’d also like to thank everyone that has ever bought a pair of our shoes or supported Fallen in any way over the past 13 years.
"The Fallen mission and goal has always been to work with skate shops and support skateboarding with everything we do. Unfortunately, this has become increasingly more difficult for skate shoe brands.
"Rather than waiver from this mission, we are choosing to bow out. I encourage everyone to support authentic skate footwear brands as we wish them all the absolute best."
As the skateboarding landscape continues to radically change, we can't stress enough the importance of supporting core skateboarding brands – and especially core footwear brands. Emerica, Lakai, Etnies and others are battling on, but they won't be around for much longer without the support of skateboarders everywhere.
Fallen's Ride the Sky video is one of the best of all time, so we're leaving that right here for everyone to enjoy.
Chris Cole and Billy Marks were a particular highlight – enjoy them in full quality here.
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